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SEO Mastery Program: Technical SEO & Content Optimization

4.8

Master search engine optimization with technical SEO, content strategy, and ranking methodologies.

Struggling to get your website noticed on Google? Most businesses can't figure out why their sites don't appear in search results, losing customers to competitors. Nexskill's Best Comprehensive SEO Training Course in Lahore, Pakistan, teaches you Google's ranking secrets and proven optimization techniques. You'll learn practical methods that actually boost your website's visibility and bring more visitors.

95%

Success Rate in Ranking Improvement

Lifetime

Content Validity

2

Virtual Internship

Bootcamp Banner

Created by: NexSkill Pvt Ltd

Join our6-Month Intensive
Learn In-demand Skills
Get Hired by Top Companies

Added Benefit

Gain hands-on experience with major AI tools and receive expert career guidance to boost your professional journey.

Free Lifetime Access

Unlock premium features and resources that will accelerate your learning journey

LMS Access

Free Updates

Free Resources

International Conferences

Industry Certifications

Community Support

24/7 Technical Support

Hands-on Projects

All features included with every enrollment

Why Should You Enroll in This Course?

TECHNICAL SEO

TECHNICAL SEO

Master site audits, crawling optimization, and technical implementation.

CONTENT OPTIMIZATION

CONTENT OPTIMIZATION

Learn content strategy, keyword research, and copywriting techniques.

LINK BUILDING

LINK BUILDING

Understand backlink strategies and off-page optimization methods.

ANALYTICS & TRACKING

ANALYTICS & TRACKING

Master Google Analytics, Search Console, and performance metrics.

πŸ’¬ Our Happy Learners

Rated 4.9/5 by 47,715+ learners worldwide!

Ahmed Raza testimonial
Sarah Ali testimonial

Work On Real World Projects That Hiring Managers Like

SEO Audit Project

Conduct comprehensive technical SEO audit and implement fixes.

Content Optimization Campaign

Optimize existing content for better rankings and engagement.

Link Building Strategy

Develop and execute link building campaigns.

Become a certified SEO expert with our comprehensive Search Engine Optimization course in Lahore, offered by Nexskill.

Course Flow or Roadmap

Launch your digital marketing career with the SEO course in Lahore at Nexskill. This course provides hands-on experience in modern SEO techniques, keyword research, content optimization, and analytics. Whether you're a beginner or looking to advance your skills, our expert instructors deliver industry-standard training over 6 months. Master both technical and content SEO to help businesses rank higher on Google and drive organic traffic growth.

What Does an SEO Expert Do?

Now available in Lahore, Karachi, Islamabad, Rawalpindi, Sialkot, Faisalabad, Multan, Gujranwala, and Online across Pakistan. Choose your preferred campus or attend virtually with our interactive online platform and live expert sessions.

Module Topics

An SEO Expert optimizes websites to rank higher in search engines like Google, Bing, and Yahoo. They conduct keyword research, optimize website content, improve site speed and technical performance, and build quality backlinks. SEO professionals analyze website traffic, create SEO strategies, and help businesses increase organic visibility, drive targeted traffic, and boost online revenue through search engine optimization.

Course Curriculum Overview

1

SEO Fundamentals & Search Engine Algorithms

2

Keyword Research & Competition Analysis

3

On-Page SEO & Content Optimization

4

Technical SEO & Website Performance

5

Off-Page SEO & Link Building Strategies

6

Local SEO & Google My Business Optimization

7

E-commerce SEO & Product Optimization

8

SEO Analytics & Performance Tracking

9

SEO Tools Mastery (Ahrefs, SEMrush, Moz)

10

SEO Audit & Strategy Development Project

Course Duration & Mode

Duration: 2 Months Modes: Online & Physical Campuses: Arfa Tower, Johar Town, Gulberg Sessions: Weekday & Weekend Batches Available

Comprehensive Course Modules

1

SEO Fundamentals & Search Engine Algorithms

Module 1

2

Keyword Research & Competition Analysis

Module 2

3

On-Page SEO & Content Optimization

Module 3

4

Technical SEO & Website Performance

Module 4

5

Off-Page SEO & Link Building Strategies

Module 5

6

Local SEO & Google My Business Optimization

Module 6

7

E-commerce SEO & Product Optimization

Module 7

8

SEO Analytics & Performance Tracking

Module 8

9

SEO Tools Mastery (Ahrefs, SEMrush, Moz)

Module 9

10

SEO Audit & Strategy Development Project

Module 10

Who Should Attend?

Nexskill offers this SEO course at competitive rates with flexible installment options. Contact us for current fee structure and available discounts. Enroll online or visit our campus today. Early bird discounts and merit-based scholarships available.

Detailed Weekly Learning Schedule

πŸ“… Schedule: 2 Interactive Sessions Per Week

Total Lectures: 16 | Duration: 2 hours each

Introduction to SEO & Search Engines

2 hours
Learning Objectives:
  • β€’How search engines work and crawl websites
  • β€’Understanding SERP features and ranking factors
  • β€’SEO vs SEM vs Social Media Marketing
  • β€’Setting up SEO workspace and tools

Keyword Research Fundamentals

2 hours
Learning Objectives:
  • β€’Keyword types and search intent analysis
  • β€’Using Google Keyword Planner and free tools
  • β€’Long-tail keywords and semantic search
  • β€’Competitor keyword analysis techniques

Advanced Keyword Research Tools

2 hours
Learning Objectives:
  • β€’Ahrefs keyword explorer and analysis
  • β€’SEMrush keyword research features
  • β€’Keyword difficulty and opportunity assessment
  • β€’Building keyword clusters and content maps

On-Page SEO Optimization

2 hours
Learning Objectives:
  • β€’Title tags and meta descriptions optimization
  • β€’Header tags (H1, H2, H3) structure
  • β€’URL optimization and internal linking
  • β€’Image optimization and alt text best practices

Content SEO & Optimization

2 hours
Learning Objectives:
  • β€’Creating SEO-friendly content strategies
  • β€’Content optimization for featured snippets
  • β€’User experience signals and dwell time
  • β€’Content updates and freshness factors

Technical SEO Fundamentals

2 hours
Learning Objectives:
  • β€’Website crawling and indexing optimization
  • β€’XML sitemaps and robots.txt files
  • β€’Site speed optimization techniques
  • β€’Mobile-first indexing and responsive design

Advanced Technical SEO

2 hours
Learning Objectives:
  • β€’Schema markup and structured data
  • β€’Core Web Vitals and page experience
  • β€’HTTPS and security optimization
  • β€’Fixing crawl errors and technical issues

Link Building Strategies

2 hours
Learning Objectives:
  • β€’Understanding link authority and quality
  • β€’White-hat link building techniques
  • β€’Guest posting and outreach strategies
  • β€’Internal linking best practices

Local SEO Optimization

2 hours
Learning Objectives:
  • β€’Google My Business optimization
  • β€’Local citations and NAP consistency
  • β€’Local keyword targeting strategies
  • β€’Managing online reviews and reputation

E-commerce SEO Strategies

2 hours
Learning Objectives:
  • β€’Product page optimization techniques
  • β€’Category page SEO best practices
  • β€’Handling duplicate content issues
  • β€’E-commerce site structure optimization

Google Analytics for SEO

2 hours
Learning Objectives:
  • β€’Setting up Google Analytics 4 (GA4)
  • β€’Tracking organic traffic and conversions
  • β€’SEO reporting and performance metrics
  • β€’Creating custom SEO dashboards

Google Search Console Mastery

2 hours
Learning Objectives:
  • β€’Search Console setup and verification
  • β€’Performance reporting and keyword insights
  • β€’Index coverage and crawl error fixes
  • β€’Sitemap submission and monitoring

SEO Tools Deep Dive

2 hours
Learning Objectives:
  • β€’Ahrefs site audit and backlink analysis
  • β€’SEMrush position tracking and research
  • β€’Moz Pro and keyword difficulty analysis
  • β€’Free SEO tools and browser extensions

SEO Audit & Analysis

2 hours
Learning Objectives:
  • β€’Conducting comprehensive SEO audits
  • β€’Identifying technical and content issues
  • β€’Competitor analysis and gap identification
  • β€’Creating actionable SEO recommendations

SEO Strategy Development

2 hours
Learning Objectives:
  • β€’Building comprehensive SEO strategies
  • β€’Setting SEO goals and KPIs
  • β€’Creating SEO roadmaps and timelines
  • β€’Presenting SEO proposals to clients

SEO Project Implementation

2 hours
Learning Objectives:
  • β€’Hands-on website optimization project
  • β€’Implementing technical SEO improvements
  • β€’Content optimization and keyword targeting
  • β€’Monitoring and measuring SEO results

Learning Outcomes

Enroll Now – Online & In-Campus Batches Starting Soon! Limited seats available. Begin your journey to mastering search engine optimization with Nexskill's comprehensive SEO course.

Why Choose Nexskill?

Perfect For These Professionals

Digital marketing beginners wanting to specialize in SEO

Business owners looking to improve online visibility

Marketing professionals upgrading their skill set

Freelancers seeking high-demand digital skills

Content creators and bloggers

Students pursuing careers in digital marketing

Course Fee & Enrollment

Skills You'll Master

βœ“

Master complete SEO workflow from audit to implementation

βœ“

Gain expertise in keyword research and competitor analysis

βœ“

Learn advanced technical SEO and website optimization

βœ“

Build high-quality backlinks using white-hat strategies

βœ“

Create comprehensive SEO strategies for any business

βœ“

Use professional SEO tools like Ahrefs, SEMrush, and Moz

βœ“

Get certified by Nexskill with job placement assistance

Ready to Become an SEO Expert?

Why Students Choose Nexskill

β˜…

Expert instructors with proven SEO track records

β˜…

Hands-on training with real website projects

β˜…

Access to premium SEO tools and software

β˜…

Job placement support and freelancing guidance

β˜…

Flexible payment plans and scholarship opportunities

β˜…

Active alumni network and ongoing support

2500 learners have created their portfolio websites

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Frequently Asked Questions About Nexskill - Pakistan's #1 IT Institute

Get answers about our NAVTTC, PSDF & TEVTA approved courses, job placement support, and career transformation programs

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Ready to Transform Your Career with Pakistan's Leading IT Institute?

Join 15,000+ successful graduates who landed high-paying tech jobs through our industry-approved programs

βœ… NAVTTC Approvedβœ… PSDF Certifiedβœ… TEVTA Recognizedβœ… 85% Job Placementβœ… 170+ Industry Partnersβœ… Lifetime Support

Frequently Asked Questions

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  • Basic computer skills and understanding of websites. No prior SEO experience needed.